Published on
October 2, 2025

InterContinental Hotels & Resorts has opened the doors to its first hotel in Sapporo, ushering in a new era of luxury hospitality for Japan’s northern capital. Strategically located in the center of Hokkaido offers the best of city convenience and nature beauty. This launch is the latest in the brand’s expansion strategy in Japan, offering international travelers a sophisticated destination in Sapporo that is renowned for its ski resorts, food scene, and snow festivals.
This new addition to the InterContinental chain underscores Sapporo’s rising stature as a central tourist destination, solidifying its position as a world-class tourist destination for both luxury tourists and business travelers. As a city famous for its winter sports and expanding cultural cache, Sapporo now boasts another top-of-the-line luxury hotel for sophisticated travelers who want an upscale but rejuvenating experience.
Perfect Location: Sapporo’s Natural Beauty and Urban Appeal
The InterContinental Sapporo offers a prime location in the heart of Sapporo, allowing guests to experience the city’s dynamic blend of urban sophistication and natural beauty. With Nakajima Park and Toyohira River offering scenic views just steps from the hotel, guests can enjoy the tranquility of nature while staying close to the city’s best attractions. Sapporo’s vibrant food scene, shopping areas, and cultural landmarks are within easy reach, making the hotel a perfect base for both leisure and business travelers.
Luxury Accommodations Designed with Hokkaido’s Natural Elements
The interiors of the InterContinental Sapporo reflect the natural beauty of Hokkaido. The 149 guestrooms, including 13 suites, feature organic tones, wooden accents, and natural materials inspired by the local landscape. These design elements create an atmosphere of comfort, calm, and elegance for guests. Each room offers expansive views of either the Sapporo skyline or the serene Toyohira River, making every stay feel connected to the surrounding natural environment.
The 27 private villas are particularly luxurious, with beachfront options, private infinity pools, and spacious outdoor terraces, offering guests the ultimate in relaxation and privacy. Some villas also feature ethnic textiles, showcasing local craftsmanship and adding a cultural touch to the serene spaces.
Culinary Delights: A Journey Through Hokkaido’s Natural Bounty
InterContinental Sapporo offers a remarkable culinary journey for guests, with three distinct dining venues that celebrate the best of Hokkaido’s natural produce. The resort’s restaurants and bars combine local ingredients with international flavors, creating a fusion of gastronomy that caters to every guest’s tastes.
- Sawaka is an omakase-style specialty restaurant that emphasizes charcoal grilling and low-temperature cooking, featuring a Chef’s Choice menu that highlights seasonal produce from Hokkaido.
- AuBlanc, an all-day dining venue, offers bistronomy-style dining, combining casual bistro dining with refined gastronomy. The restaurant provides a buffet breakfast, lunch, and dinner options.
- Norva Lounge & Bar offers a relaxing place to enjoy afternoon tea, cocktails, and a unique ambiance with two distinct spaces: a fire lounge and a forest lounge, reflecting the natural beauty of Hokkaido.
These diverse culinary options allow guests to explore local flavors while enjoying world-class dining in a luxurious setting.
Wellness and Fitness: Focus on Mind, Body, and Nature
The wellness aspect of InterContinental Sapporo is designed to complement the luxurious and cultural experiences of the region. The Spa by JW is a sanctuary of relaxation, featuring eight treatment rooms and a vitality pool. The spa offers a variety of holistic therapies, combining traditional Japanese healing practices with modern wellness techniques to promote physical and mental well-being.
For guests looking to stay active, the resort’s 24/7 fitness center provides state-of-the-art equipment for workouts at any time. Additionally, the resort’s proximity to outdoor activities, such as skiing, hiking, and nature walks, makes it an ideal destination for those who enjoy a mix of wellness and adventure tourism.
Cultural Engagement: The Pottery Club and Local Heritage
One of the standout features of InterContinental Sapporo is its dedication to local culture and artisanal heritage. Guests can experience Hokkaido’s rich tradition of pottery through the Pottery Club, where they can take part in hands-on workshops, learning the techniques of Bau Truc Village, one of Southeast Asia’s oldest pottery communities. This connection to the local craftsmanship adds a unique cultural layer to the stay.
By immersing visitors in the traditional arts of the region, InterContinental Sapporo encourages travelers to connect with Hokkaido’s rich heritage, deepening their overall experience while promoting cultural tourism.
Sustainable Tourism: Eco-Friendly Practices and Community Engagement
Sustainability is a key focus at InterContinental Sapporo, which integrates eco-friendly practices into its daily operations. The resort uses energy-efficient systems and locally sourced products to reduce its environmental footprint. Its commitment to sustainability extends beyond the resort’s operations, as it works to support local communities and businesses through cultural exchange programs and sustainable tourism practices.
In keeping with Japan’s environmental goals, the resort’s use of local, organic ingredients and green building practices ensures that visitors can enjoy their luxury experience while contributing to the preservation of Hokkaido’s natural environment.
Exploring Sapporo: A Hub for Tourism and Cultural Exploration
Sapporo, Hokkaido’s capital, is a city that offers visitors a unique combination of urban appeal and natural beauty. From skiing in the winter months to hot springs and culinary experiences throughout the year, Sapporo has become a major tourism destination in Japan. The Sapporo Snow Festival and other cultural events draw visitors from around the globe, further enhancing the city’s appeal.
InterContinental Sapporo provides the perfect base for tourists who want to explore Sapporo’s diverse offerings, from shopping and dining to art exhibitions and outdoor adventures. The hotel’s luxury amenities and proximity to key attractions ensure that guests can enjoy the best of the city and the surrounding natural landscapes.
A New Standard for Luxury and Cultural Tourism in Japan
The opening of InterContinental Sapporo sets a new benchmark for luxury tourism in Hokkaido. With its focus on wellness, adventure, cultural immersion, and sustainability, the resort offers an unmatched experience for visitors. By combining modern luxury with traditional Japanese design and authentic cultural experiences, the hotel is redefining what it means to visit Japan’s northernmost island.
As the region continues to grow as a tourism hub, InterContinental Sapporo stands at the forefront of luxury tourism in Hokkaido, offering an exceptional blend of comfort, cultural engagement, and eco-conscious practices for travelers seeking a meaningful and enriching experience.
InterContinental Sapporo as a Premier Luxury Destination in Hokkaido
With its high-end amenities, wellness programs, and close affinity to local culture, InterContinental Sapporo will become a luxury traveler’s destination and cultural tourism experience hotspot. The resort provides the ultimate relaxation, adventure, and authenticity blend that lets guests get to know the finest of Sapporo and Hokkaido and unwind in the finest luxury hospitality. For business, winter sports, or cultural discovery, InterContinental Sapporo is ready to be one of Japan’s top hotels in the luxury tourism sector.
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